Hi! I'm Alex; a recovering sommelier/wine writer, marketer & advisor. I started Wine Thumb to share the wines I love to drink, and how I love to drink them. When I'm not blabbing about wine, I am likely somewhere enjoying coffee, pasta or sarcasm.
Trade Sales & Events at Benchmark Wine Group
Wine Consultant at Domaine Somm
Freelance digital + social media marketing consultant for wine brands.
THE LONG VERSION
My previous profession as a dancer brought me from California to New York City where I ended up (as most performers do) in the world of fine dining. Here I quickly discovered my affinity for wine was much stronger than originally thought. I got my start in the wine industry at NYC’s Tinto Fino, a wine shop that focused exclusively on the wines of Spain. This shop gave me the opportunity to understand the uniqueness of each viticultural region, and the vast diversity one country can offer. Because of this shop I became dedicated to the wines of Spain and gained a deeper love and understanding of wine in general. I went on to pursue my Sommelier certification through the WSETs Advanced Course, and continued to work as a Sommelier and wine buyer for the next 4 years before my transition to Napa Valley.
I am passionate about evoking the excitement for wine culture. Every wine has a story, I tell that story through visuals, and a unique perspective. I believe in wine as a lifestyle; there is everyday romance that can be found in a bottle of wine with dinner.